1. Bring your site up to date.

Just like fashion styles, Web sites look dated too. Whether it’s stock photos circa 1990 or trendy programming, don’t allow your site to be a timestamp of days gone by. Flash introductions, for instance, were a hot feature a couple of years ago—until site owners realized that customers didn’t want them and wanted to get straight to the guts of the site. If you use a flash intro make sure your visitor can click straight into your site. See an example here www.britnett.co.uk

2. Use the New technologies and tricks of the trade.

Small businesses don’t have the budgets to remain on the absolute cutting edge, but let your technology get dusty for long and you’ll pay in other ways. Keep checking your site and your competition see what they are doing. If you see something you like we can do it for you also.

3. Listen to your customers.

Sometimes site owners are blind to their Web site problems because they’re so intimately acquainted with the design and layout. It’s harder to be deaf to negative feedback. Listen to what people have to say. Find out what’s frustrating them and fix the problems. But remember you cant please all the people all the time. Keep it simple and focus on what you want your site to achieve for you and your customers.

4. Your site when used WILL produce sales.

If you’re getting the traffic, but not seeing results, it’s possible your design is to blame. Look at your site analytics to determine if drop-off is happening in a common spot. Maybe your "Buy" button isn’t prominent enough. Perhaps the checkout process isn’t simple enough. Sprinkle a few CONTACT US NOW buttons always helps. You can add these FREE simply by contacting Britnett direct or your local agent.

5. All major companies are in the search engines – its CHEAP – So why aren’t you?

If your Web site can’t be found easily in the search engines, you won’t get the boost in traffic you need. There are still people in the UK who don’t know how to get into the search engines. 85% of all site visitors come through search engines. BizSub does this for you. Open an account and get THREE MONTHS free. The on-going cost is £30 per month is a very low advertising budget.

6. Your company are doing great things – put it on your site

Your site is a reflection of your company. Make sure your design shows the identity and ideals of your company today—and your goals for tomorrow. Once you’ve worked out your strategy and learned about your clients and competition, you have the groundwork ready for a successful site overhaul.

7. Simply change your site and freshen it up.

Sometimes you know when it’s time for a visual makeover. If the site is boring, or if its colours are dark and drab, it may be time to do the equivalent of adding a fresh coat of paint and a new set of curtains. As you are one of our favourite customers we are "always glad to help"