View Cart

Contact Britnett With Any Questions Email A Friend About This Page

Related Items In This Category » 26 Perfect Places for Your URL » About Urchin » Appointment Tips » What Is A BLOG? » Closing The Sale » How to Find Clients » Internet Secrets » The Chartered Institution of Marketing » Terms for Email Marketing » Urchin FAQs

Internet Secrets

The Internet is still new – the initial excitement is over, the hype has gone.  Now is the most exciting time – the Internet has matured.

At Britnett Website Services we have trained over 2000 companies how to take control of the Internet and integrate the business website with the business.  Over the years we have passed our tips on to our clients.

Here are five of the best.

Save Time
Typing in a web site address can take a long time – a quick short cut that I use every day is CTRL then ENTER. When visiting a .com web site simply type in the site name say "Google" in the address field then hold down the CTRL key and tap ENTER –  This will add all the |www| and the |.com|  Could save 2 hours of your life!

Headlines
Each page of your site will have a headline.  Make sure this headline is descriptive. Instead of "Welcome to our site" replace with "Welcome to ABC Company" or "Find Your Widgets Here."   Search engines look at web site headlines to determine what your site is all about. If it just says "Welcome" this tells the search engines nothing. Talk to the world

Update Your Site
Over 75% of all UK websites have not produced a return on investment. One reason is they are often out of date. Your site is a reflection of your business.  Would you visit a business that was out of date, advertised old products and was untidy.  Make sure your site is updated at least once per month.  If you can do this in-house, great, if not buy a software that allows quick easy up dates.  Even if it is simple seasonal opening times, special offers, news letters that’s fine.  Britnett Carver allows updates quicker than printing! 

Tell People
You have a website so tell people. Put your web site address everywhere you would put your phone number.

Good places are on your letterhead, business cards, vehicles, answer phone, invoices, on the wall of your office.  You will be amazed how many employees don’t know the company website address and sometimes don’t know the difference between email and web address – do you know, does your staff know?

My favorite place for a site address is on the answer phone – perfect – I want some company info but your office is closed – website is open 24/7!

Also introduce your web site into your daily speech to customers – tell them what they can find on your web site -news letters, FAQs, latest offers etc. Integrate your business web site into your business. We have another FREE info sheet 26 Perfect Places for Your URL.

Submit To The Search Engines
Your site will not be found unless you "submit" your site information to the search engines. You can do this FREE by visiting www.britnett.co.uk  Simply complete the on-line FREE Submission form – takes about 10 Min's – Do this every month and your site information will be sent to the main search engines. You can pay to upgrade so you information is submitted to more search engines and directories. Also Britnett offer this service. 85% of all sites are found through search engines. 
Ensure your website is optimised for the search engines.  IE set up so a search engine can read your site and the text within is descriptive.  For more information on Search Engine Optimisation contact Britnett Website Services.

Hope this information is helpful – feel free to contact Britnett with any questions - we are glad to help.